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50+ Years
experience
Emergency
services
Trusted Dentists in Santa Cruz, CA
Santa Cruz Dental Group has been dedicated to providing quality dental care to the Santa Cruz community since 1958. Our practice combines a family-oriented atmosphere with professional expertise to ensure patients feel comfortable and well-informed throughout their visits. We prioritize personalized treatment plans, emphasizing preventive care and patient education to foster long-term oral health. Our team of experienced dentists utilizes modern techniques and technology to deliver comprehensive services, including cosmetic dentistry, restorative treatments, and emergency care.

We are committed to building trust through transparent communication, compassionate service, and a focus on individual patient needs. Located on the Westside of Santa Cruz, our office offers convenient access and a welcoming environment for families and individuals alike. We accept various insurance plans and strive to make dental care accessible and stress-free for all patients. Our mission is to help patients achieve and maintain healthy, beautiful smiles while fostering a positive, community-centered practice.
Services
Teeth Whitening Dental Implants Veneers Root Canal Treatment Sleep Apnea Dentures/Partials Cosmetic Procedures Dental Emergencies Invisalign Periodontal Disease
Details
  • Year established: 1958
Highlights and features
  • We offer personalized dental care tailored to individual patient needs.
  • Our team includes experienced dentists with expertise in cosmetic and restorative treatments.
  • We prioritize patient education to promote long-term oral health.
  • Emergency dental services are available for urgent care needs.
  • Our office provides a welcoming, family-friendly atmosphere.
Services
Teeth Whitening
Our professional teeth whitening services use advanced techniques to brighten smiles safely and effectively. We offer customized treatment plans to address discoloration and stains, ensuring natural-looking results. Patients receive guidance on maintaining their brighter smile long-term.
Dental Implants
Dental implants provide a permanent solution for missing teeth, restoring both function and aesthetics. We utilize high-quality materials and precise placement techniques for durable, natural-feeling results. Comprehensive consultations ensure tailored implant options for each patient.
Veneers
Veneers enhance smiles by correcting chips, gaps, and uneven teeth with thin, custom shells. Our team designs veneers to match natural tooth color and shape, offering a minimally invasive option for aesthetic improvement with lasting durability.
Invisalign
Invisalign straightens teeth discreetly using removable, clear aligners. We create personalized treatment plans to address misalignment and bite issues, offering a comfortable alternative to traditional braces with predictable, gradual results.
Periodontal Disease
Our periodontal treatments address gum disease through deep cleanings, scaling, and root planing. We focus on halting disease progression and restoring gum health with patient education on preventive care and maintenance routines.
People
Max Wilson, DDS
Dentist
Dr. Wilson has practiced dentistry in Santa Cruz since 2006, emphasizing patient comfort and personalized care. He specializes in Zoom Whitening and Invisalign, combining technical expertise with a friendly, approachable demeanor.
Kevin Reuter, DDS
Dentist
Dr. Reuter graduated Cum Laude from UC Santa Cruz and earned his dental degree with honors. He focuses on patient-centered care, educating individuals on oral health while fostering trust through compassionate treatment.
Gurjot Sandhu, DDS
Dentist
Dr. Sandhu provides holistic dental care, emphasizing a minimalist approach to treatment. She graduated from the Arthur A. Dugoni School of Dentistry and prioritizes comprehensive, patient-focused solutions for optimal oral health.
Richard Robinson, DDS
Dentist
Dr. Robinson has served Santa Cruz since 1991, offering preventative and restorative services. He volunteers globally and locally, specializing in ceramic crowns, veneers, and Invisalign while maintaining active roles in dental associations.
Questions
What dental services do you offer?
We provide preventive, restorative, and cosmetic services including teeth whitening, dental implants, veneers, Invisalign, periodontal care, and emergency dentistry.
Do you accept dental insurance?
Yes, we work with various insurance providers and will bill your provider directly. Payment for services is due at the time of service.
Are emergency dental appointments available?
Yes, we offer emergency dental care for urgent issues like pain, infections, or trauma. Contact us immediately for assistance.
How can I schedule an appointment?
Call (831) 426-3535 to schedule an appointment. We recommend arriving 15 minutes early for new patient paperwork.
Do you offer financing options for dental treatments?
Financing options are not explicitly mentioned, but we provide out-of-pocket cost estimates upon request to help plan your care.
Reviews (7)
Biggs
Jun 12, 2021 Report
Dr Robinson and staff have that genuine small town friendly and relaxed attitude. Very pleased with the knowledge of staff and doctor. I highly recommend Dr. Robinson after experiencing 2 others in Santa Cruz that I will not be returning to.
Amanda Hill
Apr 17, 2021 Report
Absolutely Love this place! Everyone there was so helpful and happy and they make you feel at home. If you're looking for a dentist, stop looking and just go here!
Natalie Gerding
Feb 08, 2021 Report
I went in after an extended (~15 year) gap in visiting a dentist so I was really nervous initially. They took amazing care of me and helped me feel at ease. I had a cleaning and got a filling fixed, they made sure I was taken care of quickly, and were very kind and fun. The whole staff is all very courteous and friendly. Highly recommend Dr Wilson.
Brooke Secor
Feb 08, 2021 Report
After moving across the country 3 times in the past decade I've had to establish care with new dentists and doctors several times for my family but this is a first. Wow, not willing to tell me if they accept my insurance over the phone. Thats a big deterrent. They "bill as a courtesy to the patient" so it's up to you, the patient, to figure out how to coordinate any insurance you want to use. Wish you could leave reviews without stars since its not totally fair I didn't visit their practice but basing off my experience with their office staff.
Raf Jaffarove
Jan 31, 2019 Report
Just had my regular X-Ray and cleaning done - everyone who worked on my teeth were highly professional and extremely polite! I had a fantastic experience and will have my whole family switch to this office!
Jake Gerhardt
Dec 19, 2018 Report
I went in for a cleaning, and a few fillings, and I have to say that Dr. Pomerantz did a fantastic job. Thorough and painless is how I would best describe it. I will definitely be going back and requesting her service for all my dental work.
Caleb Everhart
Dec 16, 2018 Report
Dr Robinson and Claire were wonderful! Had my tooth extracted, painless and quick. Also had a filling on the same day that was super smooth and painless. :